THE PREFACE
Tourist trains originated in Europe. Over a century ago, luxury trains demonstrated to the world that railways are not merely means of transportation but can also serve as mobile palaces. Passengers spent nights, dined, and socialized on these trains as rolling landscapes unfurled outside the windows. Later, this mode of travel evolved into another form—the daytime sightseeing train. There was no need for overnight stays; instead, it allowed passengers several hours to explore the most breathtaking scenic routes. And so, they took on different forms. Some offer guest rooms, restaurants, and bars; others take you on a single-day journey along the most scenic routes.
But what truly makes a tourist train remarkable extends far beyond that. When we talk about trains, we're not referring to speed or schedules. We're talking about a culture to immerse ourselves in, a story to be unfolded, an experience to share, a community of like-minded souls to connect with, and a way of life to embrace.
Their common name is slow travel. On the railway, the world slows down, and you finally stand on equal footing with the mountains and rivers.
BRAND ORIGIN
From Railway Investment to Lifestyle
Our story starts with a railway. Fosun Infrastructure Group invested and constructed China's first privately operated high-speed railway – the Hangzhou – Shaoxing – Taizhou High-Speed Railway. This milestone led us to a profound realization: China boasts the world's most breathtaking landscapes and time-honored civilizations, making it a natural cradle for luxury tourist trains.
And so, Train of Glamour came into being. Drawing on Fosun's global consumer ecosystem, we transform the railway from a simple “mode of transportation” into a “vessel of lifestyle.”
BRAND PHILOSOPHY
The train is the destination
For the Eastern traveler, the journey is never mere displacement. It is a pause among mountains and waters, an awakening in slowness, a slumber shared with heaven and earth.
We believe: the train is the destination. Even in motion, you still possess privacy, composure, quality, and warmth. No rush, no fanfare. To drift gently between heaven and earth is in itself a form of luxury.